My Skills and Experience

Hello! I’m Leanne, a mum, business owner and marketing expert living in the Surrey Hills with my husband and two boys. I’ve always loved being creative with a keen eye for detail which led me to a career in marketing over 15 years ago. I’m also passionate about supporting women to meet their goals, with a particular interest in working with small business owners to help them build their personal brand and create a strong connection with their community online. 
I know what it’s like to grow something from the ground up, turning a project of passion into a successful business and digital brand. In 2012 I founded Run Mummy Run®, driven by my love of running and fitness, and the need to connect with other women who shared the same interests. For more than 11 years, I have created and nurtured the brand, starting with a small group of just three local runners and building that into a thriving online community of over 130,000 like-minded women on Facebook. In addition, we’ve grown our public social media channels to over 60,000 followers.
The growth of the Run Mummy Run® community was exponential, and its success was built purely through organic growth with no paid advertising. This was possible because we knew what our customers wanted: genuine connection, a sense of belonging, and a brand that made them feel valued and heard. This was the magic that created exceptional loyalty from our community, which in turn supported our successful business growth. Throughout it all, I have always maintained our ethos of kindness, support, integrity and authenticity, which is at the heart of the brand and underpins everything we do. 
Now I’m sharing what I’ve learned through Run Mummy Run with other aspiring and established business owners, passing on my experience, knowledge and expertise. I want to work with you to show you how to build a community around your online brand; how to connect with your customers online and win their loyalty; how to communicate your message through your content; and how to create a unique tone of voice and consistent branding so you stand out from the crowd.